Marketing research: principles and applications (Record no. 275738)

MARC details
000 -LEADER
fixed length control field 00587nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140323b1995 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0205158692
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780205158690
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Crask, Melvin
9 (RLIN) 61740
245 ## - TITLE STATEMENT
Title Marketing research: principles and applications
Statement of responsibility, etc. Crask, Melvin
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Englewood Cliffs, N.J.
Name of publisher, distributor, etc. Prentice-Hall
Date of publication, distribution, etc. 1995
-- 188891
300 ## - PHYSICAL DESCRIPTION
Extent xv, 642 p.
365 ## - TRADE PRICE
Price amount USD 20.95
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Fox, Richard J.
9 (RLIN) 188892
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Stout, Roy G.
9 (RLIN) 188893
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Ahmedabad Ahmedabad   04/05/2009   658.83 C7M2 141527 04/09/2009 04/09/2009 Book

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