MARC details
| 000 -LEADER |
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| fixed length control field |
01647nam a2200349Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
140323b2006 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9783540283997 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Classification number |
658.87 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Retailing in the 21st century: current and future trends |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Berlin |
| Name of publisher, distributor, etc. |
Springer |
| Date of publication, distribution, etc. |
2006 |
| -- |
134593 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xi, 413 p. |
| Other physical details |
With 79 figures and 32 tables |
| 365 ## - TRADE PRICE |
|---|
| Price amount |
EURO 69.95 |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
It offers a compendium of state-of-the-art, cutting edge knowledge to guide successful retailing in new millennium. The book brought together an impressive list of authors who include industry experts and leading academic scholars from Europe, USA, Australia and Asia. In the chapters these experts share their knowledge and insights about diverse topics ranging from retailing trends around the world to retailing strategies, marketing, operations and Human resource management. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Retailing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Technological innovationss - Retail trade |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Retail management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Pricing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Retail trade |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Customers |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Retail marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Multi-channel retail marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Human resource management - Retail trade |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Supply chain management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing communications |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Customer loyalty |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
Marketing intelligence |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Human resource management - Retail trade |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Krafft, Manfred |
| Relator term |
Editor |
| 9 (RLIN) |
40165 |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Mantrala, Murali K. |
| Relator term |
Editor |
| 9 (RLIN) |
40166 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Book |
