MARC details
| 000 -LEADER |
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| fixed length control field |
02691 a2200205 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
150629b2013 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781422189856 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Classification number |
658.4063 |
| Item number |
H2 |
| 245 ## - TITLE STATEMENT |
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| Title |
HBR's 10 must reads: on innovation |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
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| Name of publisher, distributor, etc. |
Harvard Business Review Press |
| Date of publication, distribution, etc. |
2015 |
| Place of publication, distribution, etc. |
Boston |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
v, 179 p. |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE |
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| Title |
HBR's 10 Must Reads Series |
| 9 (RLIN) |
319059 |
| 520 ## - SUMMARY, ETC. |
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| Summary, etc. |
To innovate profitably, you need more than just creativity. Do you have what it takes? If you read nothing else on inspiring and executing innovation, read these 10 articles. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you innovate effectively. Leading experts such as Clayton Christensen, Peter Drucker, and Rosabeth Moss Kanter provide the insights and advice you need to: (1) Decide which ideas are worth pursuing, (2) Innovate through the front lines--not just from the top, (3) Adapt innovations from the developing world to wealthier markets, (4) Tweak new ventures along the way using discovery-driven planning, (5) Tailor your efforts to meet customers' most pressing needs, and (6) Avoid classic pitfalls such as stifling innovation with rigid processes.<br/>This collection was previously published as "Harvard Business Review on Inspiring and Executing Innovation." We've moved it to HBR's 10 Must Reads series because the ideas are critical to the success of every manager and aspiring leader, meeting our high standards for must-read status.<br/><br/>Table of content:<br/> The innovation catalysts / by Roger L. Martin<br/> Stop the innovation wars / by Vijay Govindarajam and Chris Trimble<br/> How GE in disrupting itself / by Jeffrey R. Immelt, Vijay Govindarajam and Chris Trimble<br/> The customer-centered innovation map / by Lance A. Bettencourt and Anthony W. Ulwick<br/> Is it real? Can we win? Is it worth doing? / by George S. Day<br/> Six myths of product development / by Stefan Thomke and Donald Reinertsen<br/> Innovation: the classic traps / by Rosabeth Moss Kanter<br/> Discovery-driven planning / by Rita Gunther McGrath and Ian C. MacMillan<br/> The discipline of innovation / by Peter F. Drucker<br/> Innovation killers / by Clayton M. Christensen, Stephen P. Kaufman, and Willy C. Shih.<br/>(https://cb.hbsp.harvard.edu/cbmp/product/11363-PBK-ENG) |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
Creative thinking |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
New products |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
Creative ability in business |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
Diffusion of innovations - Management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
Technological innovations - Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
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| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Book |
