Web analytics : (Record no. 979641)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01375nmm a2200253 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | vtls000135297 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | IIMC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221118041105.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 200201 2007 o 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Canceled/invalid ISBN | 9788126513284 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| -- | 202002011642 |
| -- | sumitra |
| 082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 025.04 |
| Item number | KAU |
| Edition number | 22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kaushik, Avinash |
| 9 (RLIN) | 2861842 |
| 245 10 - TITLE STATEMENT | |
| Title | Web analytics : |
| Remainder of title | an hour a day / |
| Statement of responsibility, etc. | Avinash Kaushik |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi : |
| Name of publisher, distributor, etc. | Wiley, |
| Date of publication, distribution, etc. | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 CD-ROM |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Written by an in-the-trenches practitioner, this step-by-step guide shows you how to implement a successful Web analytics strategy. Web analytics expert Avinash Kaushik, in his thought-provoking style, debunks leading myths and leads you on a path to gaining actionable insights from your analytics efforts. Discover how to move beyond click stream analysis, why qualitative data should be your focus, and more insights and techniques that will help you develop a customer-centric mindset without sacrificing your company's bottom line. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet marketing |
| 9 (RLIN) | 2861843 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet users |
| Form subdivision | Statistics |
| General subdivision | Data processing |
| 9 (RLIN) | 2861844 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Web site development. |
| 9 (RLIN) | 2861845 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Web usage mining |
| 9 (RLIN) | 2861846 |
| 949 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| -- | VIRTUAITEM |
| -- | 10000 |
| -- | 10000 |
| -- | 100 |
| 6 | C129583 |
| e | C129583 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Calcutta | Calcutta | 18/11/2022 | 025.04 KAU | IIMC-C129583 | 18/11/2022 | 18/11/2022 | Book |