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The Brandmindset / Duane E. Knapp.

By: Material type: TextTextPublication details: New York : McGraw-Hill, c2000.Description: xxiii, 277 p. : ill. ; 24 cmISBN:
  • 007134795X
Other title:
  • Brand mindset [Spine title]
Subject(s): DDC classification:
  • 658.8/27 21
LOC classification:
  • HD69.B7 K62 2000
Online resources:
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Book Book Indore 658.827 B7K6 (Browse shelf(Opens below)) Available IIMI-6116
Total holds: 0

Includes bibliographical references (p. 269-271) and index.

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