The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, and online media to reach your buyers directly / by David Meerman Scott.

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TextPublication details: Hoboken, N.J. : John Wiley & Sons, Inc., c2007.Description: xx , 275 p. ; 23 cmISBN:

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Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Book	Kozhikode	658.8:681.324(100) S (Browse shelf(Opens below))	Available		IIMKO-25253

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Previous	658.8:681.324(100) J Online marketing handbook	658.8:681.324(100) N Internet marketing E-commerce and cyber lasws	658.8:681.324(100) P e boot camp	658.8:681.324(100) S The new rules of marketing and PR :	658.8:681.324(100) S Loyalty marketing for the Internet age	658.8:681.324(100) S Intenet marketing	658.8:681.344(100) L Findability Formula	Next

Includes index.

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