Marketing communications : offline and online integration, engagement and analytics / PR Smith and Ze Zook.
Material type: TextPublisher: London ; Philadelphia : KoganPage, 2016Edition: Sixth editionDescription: xxii, 578 pages : color illustrations ; 25 cmContent type:- text
- unmediated
- volume
- 9780749473402
- 658.8/02 23
- HF5415.123 .S65 2016
Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|
Book | Kozhikode | 658.84 SMI/M (Browse shelf(Opens below)) | Available | IIMKO-34820 |
Total holds: 0
Includes bibliographical references and index.
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