Writing cases Leenders, Michiel R.
Publication details: Ontario Ivey Publishing, Richard Ivey School of Business 2001Edition: 4th edDescription: ix, 190 pISBN:- 0771422709
- 658.007
Item type | Current library | Collection | Call number | Status | Notes | Date due | Barcode | Item holds | |
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Book | Ahmedabad General Stacks | Non-fiction | 658.007 L3W7 (Browse shelf(Opens below)) | Available | PM (07/04/2016), TP | 166199 |
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658.001 J6P4 The philosophical foundations of management thought | 658.0014 M2D4 Discourse and management: critical perspectives through the language lens | 658.0015195 G2S8-2014 Statistical analysis of management data | 658.007 L3W7 Writing cases | 658.0071 D3 Developing a sustainability mindset in management education | 658.0071 R6 The Routledge companion to reinventing management education | 658.00711 A6T3 Teaching with cases: a practical guide |
Case writing is identified as a three-phase process, and the book guides the reader through each phase. New ideas in this edition include the Case Origin Grid, The Case Shopping List, action triggers, and the story line and decision frame cuts. Another addition is the class testing of the new case. The development of the Case Plan with its five components remains as the central planning tool for effective case development All of the material contained in this text has been fully tested in over 35 countries on all continents with thousands of workshop participants from many disciplines. The new case writer who follows faithfully the three-phase process of case writing advocated in this text can produce good cases fast. This book is accompanied by the Learning with Cases text, because cases are written to help students learn. Also, the serious case writer should be fully familiar with a third book, teaching with Cases. A three-book set, comprising one copy each of Teaching with Cases, Writing Cases and Learning with Cases is also available.
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