Marketing strategy : a decision-focused approach / Orville C. Walker, Jr., John W. Mullins.
Material type: TextPublication details: Boston : McGraw-Hill Irwin, c2008.Edition: 6th edDescription: xx, 346 p. : ill. (chiefly col.) ; 26 cmISBN:- 9780073529899 (alk. paper)
- 0073529893 (alk. paper)
- 658.8 WAL [ Shelf 54]
- 658.8 WAL
Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|
Book | Shillong | Available | IIMSH-0006345 | ||||
Book | Shillong | Available | IIMSH-0006346 |
Total holds: 0
Includes bibliographical references and indexes.
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