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	1.	No cover image available Variety for sale: mass customization or mass confusion? Huffman, Cynthia by Huffman, Cynthia Kahn, Barbara E Series: MSI working paper report, No. 98-111 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge Marketing Science Institute 1998 Availability: Items available for loan: Ahmedabad (1)Call number: 658.57 H8V2. Place hold
	2.	Grocery revolution: the new focus on consumer Kahn, Barbara E. by Kahn, Barbara E McAlister, Leigh Material type: Text; Format: print ; Literary form: Not fiction Publication details: Massachusetts Addison-Wesley Publishing Co., 1997 Availability: Items available for loan: Ahmedabad (1)Call number: 658.878 K2G7. Place hold

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