Consumer-centric category management : how to increase profits by managing categories based on consumer needs / AC Nielsen, with John Karolefski and Al Heller

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Material type: Text

TextPublication details: Hoboken, N.J. : John Wiley & Sons, Inc., c2006.Description: xi, 356 pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Book	Indore	658.78 K2C6 (Browse shelf(Opens below))	Available		IIMI-18785

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