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1.
Marketing planning : a step-by-step guide / James W. Taylor. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, NJ : Prentice Hall, c1997
Availability: Items available for loan: Indore (1)Call number: 658.802 M2T2.

2.
The successful marketing plan : a disciplined and comprehensive approach / Roman G. Hiebing, Jr., Scott W. Cooper. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Lincolnwood, Ill. : NTC Business Books, c1997
Availability: Items available for loan: Kozhikode (1)Call number: 658.8.012.2 HIE .

3.
Business-to-business marketing : strategies and implementation / Daniel Michel ... [et al.]. by Series: Profitable marketing relationships series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2003
Availability: Items available for loan: Ahmedabad (1)Call number: 658.8 .

4.
Leap : a revolution in creative business strategy / Bob Schmetterer. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, c2003
Availability: Items available for loan: Ahmedabad (1)Call number: 658.8 .

5.
The new market leaders : who's winning and how in the battle for customers / Fred Wiersema. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Free Press, c2001
Availability: Items available for loan: Lucknow (1)Call number: 658.812 WIE.

6.
Marketing strategy 6 vols. / edited by John W Cadogan. by Series: Sage Library in Marketing
Material type: Set Set
Publication details: Los Angeles: Sage, 2009
Availability: Items available for loan: Kozhikode (6)Call number: 658.8 CAD.1(R), ...

7.
Industrial marketing: analysis, planning and control / Robert R. Reeder, Edward G. Brierty and Betty H. Reeder by
Edition: 6th ed.
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi : Prentice Hall, 1997
Availability: Items available for loan: Indore (1)Call number: 658.8 I6R3.

8.
How to prepare a marketing plan: guide to reaching the consumer market / John Stapleton and Michael Thomas. by
Edition: 5th ed.
Material type: Text Text; Literary form: Not fiction
Publication details: Hampshire : Gower Publishing, 1997
Availability: Items available for loan: Indore (1)Call number: 658.802 H6S8.

9.
Marketing strategy / Paul Fifiled. by
Edition: 2nd ed.
Material type: Text Text; Literary form: Not fiction
Publication details: Oxford : Butterworth Heinemann, 1992
Availability: Items available for loan: Indore (1)Call number: 658.8 M2F4.

10.
Building buyer relationships: sales and marketing in a business-to-business environment / Dargh O'Reilly and Julian J Gibas by
Material type: Text Text; Literary form: Not fiction
Publication details: Delhi : Macmillan, 1995
Availability: Items available for loan: Indore (1)Call number: 658.812 B8)7.

11.
Marketing plans with a winning edge / Angela Hatton by
Material type: Text Text; Literary form: Not fiction
Publication details: Delhi : Macmillan, 1995
Availability: Items available for loan: Indore (1)Call number: 658.802 M2H2.

12.
Planning media: strategy and imagination / William J. Donnelly by
Material type: Text Text; Literary form: Not fiction
Publication details: 6, New Jercy : Prwentice-Hall, 1999
Availability: Items available for loan: Indore (1)Call number: 658.802 P5D6.

13.
Successful business plan: secrets and strategies / Rhonda Abrams by
Material type: Text Text; Literary form: Not fiction
Publication details: Palo alto, California : Running 'R' Media, 2000
Availability: Items available for loan: Indore (1)Call number: 658.4012 S8A2.

14.
Your first business plan: simple questions and answer format designed to help you write your own plan / Joseph Covello and Brain Hazelgren by
Material type: Text Text; Literary form: Not fiction
Publication details: Naperville, IL : Sourcebooks, 1998
Availability: Items available for loan: Indore (1)Call number: 658.4012 Y6C6.

15.
Ernest and young business plan guide / Eric S. Siegal, Brian R. Ford, and Jay M. Bornstein by
Material type: Text Text; Literary form: Not fiction
Publication details: New York : John Wiley and Soncs, 1987
Availability: Items available for loan: Indore (1)Call number: 658.4012 E7S4.

16.
Complete book of business plans: simple steps to writing a powerful business plan / Joseph A. Covello and Brain J. Hazelgren. by
Material type: Text Text; Literary form: Not fiction
Publication details: Naperville, IL : Sourcebooks, 1993
Availability: Items available for loan: Indore (1)Call number: 658.4012 C6C6.

17.
Anatomy of a business plan: step-by-step guide to starting smart, building the business and securing your company's future / Linda Pinson and Jerry Jinnet by
Material type: Text Text; Literary form: Not fiction
Publication details: Chicago : Dearborn Financial publishing, 1999
Availability: Items available for loan: Indore (1)Call number: 658.4012 A6P4.

18.
McGraw hill guide to writing a high-impact business plan: a proven blueprint for first-time entrepreneurs / James B. Akebauer by
Material type: Text Text; Literary form: Not fiction
Publication details: New York : McGraw Hill, 1995
Availability: Items available for loan: Indore (1)Call number: 658.4012 M2A7.

19.
Business planning guide: creating a plan for success in your own business / David H. Bangs by
Material type: Text Text; Literary form: Not fiction
Publication details: Chicago : Upstart publishing company, 1998
Availability: Items available for loan: Indore (1)Call number: 658.4012 B8B2.

20.
Competing on value: bridging the gap between brand and customer value / Stan Maklan and Simon Knox by
Material type: Text Text; Literary form: Not fiction
Publication details: London : Financial times, 1998
Availability: Items available for loan: Indore (1)Call number: 658.827 C6M2.

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