MARC details
| 000 -LEADER |
|---|
| fixed length control field |
02126cam a2200433 i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls000127944 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
IIMC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20221118024228.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
160612s2016 enka 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2015-040425 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780749471378 (paperback) |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
18894287 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201606121820 |
| Level of effort used to assign nonsubject heading access points |
sumitrah |
| -- |
201604221244 |
| -- |
hpchak |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Transcribing agency |
DLC |
| Description conventions |
rda |
| Modifying agency |
DLC |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.1255 |
| Item number |
.E93 2016 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.827 |
| Item number |
EVE |
| Edition number |
22 |
| 084 ## - OTHER CLASSIFICATION NUMBER |
|---|
| Classification number |
BUS063000 |
| -- |
BUS071000 |
| -- |
BUS041000 |
| Number source |
bisacsh |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Everett, Lesley, |
| Relator term |
author. |
| 9 (RLIN) |
2845513 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Corporate brand personality : |
| Remainder of title |
re-focus your organization's culture to build trust, respect and authenticity / |
| Statement of responsibility, etc. |
Lesley Everett. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
London : |
| Name of publisher, distributor, etc. |
KoganPage, |
| Date of publication, distribution, etc. |
2016. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xii, 192 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
23 cm |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Source |
rdacarrier |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
æorporate Brand Personality addresses the increasing need for organizations to re-focus and re-align their corporate culture in order to compete in a business world that today demands trust, respect and strong values. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Branding (Marketing) |
| 9 (RLIN) |
2845514 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Social responsibility of business. |
| 9 (RLIN) |
2845515 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Corporate culture. |
| 9 (RLIN) |
2845516 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Consumer behavior. |
| 9 (RLIN) |
2845517 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
BUSINESS & ECONOMICS / Strategic Planning. |
| Source of heading or term |
bisacsh |
| 9 (RLIN) |
2845518 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
BUSINESS & ECONOMICS / Leadership. |
| Source of heading or term |
bisacsh |
| 9 (RLIN) |
2845519 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
BUSINESS & ECONOMICS / Management. |
| Source of heading or term |
bisacsh |
| 9 (RLIN) |
2845520 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
|---|
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ecip |
| f |
20 |
| g |
y-gencatlg |
| 925 0# - |
|---|
| -- |
acquire |
| -- |
2 shelf copies |
| -- |
Sel/ddw, 2016-04-13 |
| 949 ## - LOCAL PROCESSING INFORMATION (OCLC) |
|---|
| -- |
VIRTUAITEM |
| -- |
10000 |
| -- |
10000 |
| -- |
1 |
| 6 |
144277 |
| e |
144277 |
| 955 ## - COPY-LEVEL INFORMATION (RLIN) |
|---|
| -- |
rm03 2016-01-06 |
| -- |
rm11 2016-01-06 to Dewey |
| -- |
xl03 2016-01-07 |
| -- |
rm05 2016-04-19 to CALM |
