MARC details
000 -LEADER |
fixed length control field |
01632 a2200217 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20241025163654.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
240626b |||||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780367458423 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8708 |
Item number |
TEI |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Teixeira, Ed |
9 (RLIN) |
13849 |
245 ## - TITLE STATEMENT |
Title |
Franchising strategies |
Remainder of title |
: the entrepreneur's guide to success |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Name of publisher, distributor, etc. |
Routledge |
Date of publication, distribution, etc. |
2023 |
Place of publication, distribution, etc. |
New York |
300 ## - PHYSICAL DESCRIPTION |
Extent |
172p. |
500 ## - GENERAL NOTE |
General note |
1. Introduction to Franchising 2. Fundamentals of Franchising 3. The Relevancy of Emerging Franchise Performance 4. Evaluating the Franchise Venture 5. Preparing for New Franchise Launch 6. Developing Franchisor Organizational Capabilities 7. Franchise System Development 8. Franchisor Support and Services 9. Franchise Relationship Management 10. Franchise Trends |
520 ## - SUMMARY, ETC. |
Summary, etc. |
This book provides a comprehensive guide on franchising, focusing on small to medium-sized businesses. It uses case studies, data, and research reports to guide readers through the franchise industry. The guide covers the franchising business model, economic impact, regulations, critical factors influencing success, feasibility analysis of franchising ideas, implementation components of franchising strategies, regional development plans, and future trends. It is a valuable resource for entrepreneurs and undergraduate and postgraduate students interested in acquiring the knowledge, skills, and abilities to succeed in franchising. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Franchises (Retail trade) |
9 (RLIN) |
18993 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Small business - Management. |
9 (RLIN) |
6118 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Strategic planning |
9 (RLIN) |
5343 |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Chan, Richard |
9 (RLIN) |
18994 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Dewey Decimal Classification |
Koha item type |
Book |