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	1.	The experience economy / B. Joseph Pine II, James H. Gilmore. by Pine, B. Joseph Gilmore, James H, 1959- Edition: Updated ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : Harvard Business Review Press, c2011 Availability: Items available for loan: Sirmaur (1)Call number: . Place hold
	2.	Markets of one : creating customer-unique value through mass customization / edited with an introduction by James H. Gilmore and B. Joseph Pine II. by Gilmore, James H, 1959- Pine, B. Joseph Series: Harvard business review book series Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : Harvard Business School Press, c2000 Availability: Items available for loan: Sirmaur (1)Call number: . Place hold
	3.	Revolutionizing product development : quantum leaps in speed, efficiency, and quality / Steven C. Wheelwright, Kim B. Clark. by Wheelwright, Steven C Clark, Kim B Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Toronto : New York : Free Press ; Maxwell Macmillan Canada ; Maxwell Macmillan International, c1992 Online resources: Contributor biographical information Publisher description Table of contents only Sample text Availability: Items available for loan: Indore (1)Call number: 658.575 R3W4. Place hold
	4.	Developing products in half the time : new rules, new tools / Preston G. Smith, Donald G. Reinertsen ; [foreword by Neil Hagglund]. by Smith, Preston G Reinertsen, Donald G, 1950- Edition: [New ed.] Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Van Nostrand Reinhold, c1998 Availability: Items available for loan: Indore (1)Call number: 658.5 D3S5. Place hold
	5.	The PDMA handbook of new product development / [edited by] Milton D. Rosenau, Jr. ... [et al.]. by Rosenau, Milton D, 1931- Product Development & Management Association Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Wiley, c1996 Other title: Handbook of new product development Online resources: Contributor biographical information Publisher description Table of Contents Availability: Items available for loan: Indore (1)Call number: 658.575 P2R6. Place hold
	6.	The Brandmindset / Duane E. Knapp. by Knapp, Duane E Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2000 Other title: Brand mindset Online resources: Contributor biographical information Publisher description Table of contents Availability: Items available for loan: Indore (1)Call number: 658.827 B7K6. Place hold
	7.	Product platform and product family design : methods and applications / edited by Timothy W. Simpson, Zahed Siddique, and Jianxin (Roger) Jiao. by Simpson, Timothy W Siddique, Zahed Jiao, Jianxin Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Springer, 2006 Online resources: Table of contents only Publisher description Availability: Items available for loan: Indore (1)Call number: 658.575 S4P7. Place hold
	8.	Product management : value, quality, cost, price, profits, and organization / H.E. Cook. by Cook, H. E Edition: 1st ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; New York : Chapman & Hall, 1997 Online resources: Publisher description Table of contents only Availability: Items available for loan: Indore (1)Call number: 658.56 C6P7. Place hold
	9.	Product strategy for high technology companies : accelerating your business to web speed / Michael E. McGrath. by McGrath, Michael E Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2001 Online resources: Contributor biographical information Publisher description Table of contents Availability: Items available for loan: Indore (1)Call number: 658.4012 M2P7. Place hold
	10.	Innovation, product development and commercialization : case studies and key practices for market leadership / Dariush Rafinejad. by Rafinejad, Dariush, 1943- Material type: Text; Format: print ; Literary form: Not fiction Publication details: Ft. Lauderdale, FL : J. Ross Pub., c2007 Online resources: Table of contents only Availability: Items available for loan: Indore (1)Call number: 658.503 R2I6. Place hold
	11.	Strategic brand management / Richard Elliott, Larry Percy. by Elliott, Richard H Percy, Larry Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; New York : Oxford University Press, 2007 Online resources: Table of contents only Contributor biographical information Publisher description Availability: Items available for loan: Indore (1)Call number: 658.827 E5S8. Shillong (2). Place hold
	12.	International brand management of Chinese companies : case studies on the Chinese household appliances and consumer electronics industry entering US and Western European markets / Sandra Bell. by Bell, Sandra Series: Contributions to economics Material type: Text; Format: print ; Literary form: Not fiction Publication details: Heidelberg : Physica-Verlag, c2008 Online resources: Table of contents only Availability: Items available for loan: Indore (1)Call number: 658.827 B3I6. Place hold
	13.	Juicing the orange : how to turn creativity into a powerful business advantage / Pat Fallon and Fred Senn. by Fallon, Pat Senn, Fred Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : Harvard Business School Press, c2006 Online resources: Table of contents Contributor biographical information Publisher description Availability: Items available for loan: Udaipur (1)Call number: 658.802 T06 FAL S. Place hold
	14.	Authenticity : what consumers really want / James H. Gilmore, B. Joseph Pine II. by Gilmore, James H Pine, B. Joseph Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : Harvard Business School Press, c2007 Online resources: Table of contents only Contributor biographical information Publisher description Availability: Items available for loan: Kozhikode (1)Call number: 658.8:366.1 GIL . Place hold
	15.	Your gut is still not smarter than your head : how disciplined, fact-based marketing can drive extraordinary growth and profits / Kevin Clancy, Peter Krieg. by Clancy, Kevin J Krieg, Peter C, 1951- Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : Wiley, c2007 Online resources: Table of contents only Contributor biographical information Publisher description Availability: Items available for loan: Kozhikode (1)Call number: 658.8 CLA/Y . Place hold
	16.	Rising tide : lessons from 165 years of brand building at Procter & Gamble / Davis Dyer, Frederick Dalzell, Rowena Olegario. by Dyer, Davis Dalzell, Frederick Olegario, Rowena Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : Harvard Business School Press, c2004 Online resources: Table of contents Publisher description Availability: Items available for loan: Kozhikode (1)Call number: 658:67(73) DYE/R . Place hold
	17.	Classic failures in product marketing : marketing principles violations and how to avoid them / Donald W. Hendon. by Hendon, Donald W Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Quorum Books, 1989 Availability: Items available for loan: Ahmedabad (1)Call number: 658.5 . Place hold
	18.	Agile product development for mass customization : how to develop and deliver products for mass customization, niche markets, JIT, build-to-order, and flexible manufacturing / David M. Anderson with an introduction by B. Joseph Pine II. by Anderson, David M. (Engineer) Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago : Irwin Professional Pub., c1997 Availability: Items available for loan: Ahmedabad (1)Call number: 658.57 . Place hold
	19.	The PDMA handbook of new product development / [edited by] Milton D. Rosenau, Jr. ... [et al.]. by Rosenau, Milton D, 1931- Product Development & Management Association Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Wiley, c1996 Other title: Handbook of new product development Online resources: Contributor biographical information Publisher description Table of Contents Availability: Items available for loan: Ahmedabad (1)Call number: 658.575 . Place hold
	20.	Priceless : turning ordinary products into extraordinary experiences / Diana LaSalle, Terry A. Britton. by LaSalle, Diana Britton, Terry Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : Harvard Business School Press, c2003 Availability: Items available for loan: Ahmedabad (1)Call number: 658.57 . Place hold

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Your search returned 867 results.